Real-Time Shopper Intelligence
See who is shopping right now and what they are looking at.
Dealership marketing and sales decisions are strongest when they are based on current behavior. Real-Time Shopper Intelligence provides a live view of active shoppers, the vehicles they are researching, and the depth of their engagement, giving your team the signals they need to act with confidence.
Why Delayed Data Costs Dealerships Opportunities
Most dealerships rely on data that is days, weeks, or even months old. CRM lists reflect past interactions. Third-party audience data is based on lagging indicators. By the time a marketing campaign launches, the shoppers it targets may have already purchased elsewhere.
In automotive retail, timing matters. Shoppers move from research to decision faster than most dealers realize. Without real-time visibility into who is shopping and what they are looking at today, your team is always one step behind.
Real-Time Shopper Intelligence gives your team the current picture. Not who was shopping last month, but who is actively shopping right now.
How Real-Time Shopper Intelligence Works
Real-Time Shopper Intelligence captures and processes browsing behavior as it happens. When a shopper visits your website, browses inventory, or views vehicle detail pages, that activity is logged and matched to an identity in real time.
The system surfaces live insights: which shoppers are active today, which vehicles they are researching, how many times they have returned, and how their engagement compares to typical purchase-ready behavior.
These insights are available to your sales team for prioritized follow-up and to your marketing team for campaign timing and personalization. The intelligence updates continuously, ensuring your team always has the most current view of shopper activity.
Key Capabilities
Live Activity Monitoring
See which shoppers are browsing your dealership website and inventory pages right now.
Recency-Based Prioritization
Focus your team on the most recently active shoppers to maximize the relevance of every outreach.
Engagement Trend Analysis
Track how shopper engagement is building over time to identify those approaching a buying decision.
Vehicle Interest Mapping
See exactly which makes, models, and trims each shopper is actively researching.
Cross-Session Tracking
Connect multiple visits from the same shopper over time to build a complete engagement picture.
Actionable Alerts
Receive signals when high-value shoppers return or increase their engagement level.
See how this works for your dealership
In 15 minutes, we can show you how dealerships are using this capability to reach more active shoppers and sell more cars.
Related Solutions
OEM-Specific Solutions
Frequently Asked Questions
Ready to see how it works for your dealership?